How do magazine front covers use denotation and connotation to attract their intended audience?

The name of the magazine I have chosen is “ Four-Four-Two”. Four-Four-Two is a very popular football formation. using this as the title makes it easy for customers who have an interest in football to make the association between the magazine and football. The intended target audience of this magazine is people who have an interest in football.

There is a football player, (Sneijder) on the front of the cover posing as if he is striking a football. The picture is a long shot of him, so you can see his whole body. The picture has been taken at a low angle as we are meant to see him as a powerful individual, so it is like we are looking up to him. In this case as this is a football magazine we are meant to see him as a good footballer and will be influenced to read the magazine to become more like him on the football pitch. The back ground is very plain so the main focus is placed on the writing, but more importantly the image, which has been placed in the centre of the cover.

On the cover there is a colour scheme of red, black and white. All the subheadings on the cover are placed around the outside in red font to draw attention to them with a small sentence about them in black placed just underneath. The main heading still sticks with in the colour scheme, but to make it more appealing and different to the rest of the text the colour of the font is white with the red and black background to the text. This text is also bigger than the majority of the rest of the text, as the publishers wanted potential buyers to make sure they see this. As well as this the text has a special effect to make it look as if it has been kicked by the football player on the cover.